Top of Mind Recall


Can You Forget?
9/11?
Your First XXXX?
Meeting the Dalai Lama?

Oh What A Feeling!

We never forget that undefined emotion that forever locks in a moment with a setting, to instantly bring it to the ‘top of mind’. Remember: How we FEEL determines how we Think!

Want BIGGER Share?

Get them feeling like giving you their business.

More Markets?

Get them feeling like being part of your business.

Instant Recognition?

Get them feeling like you ARE the business!

Understand also… When I put YOU in that space (owning their moment), it’s all about THEM!

Why Use Me?

Because I can help you:

  WARNING: I’m Unconventional!

Make YOUR message memorable

It’s always, ‘All about THEM’! What you or I see as one picture can be something entirely different to another. All sorts of factors contribute to the equation.

I create the moment, scenario, mental environment to make your message memorable. As Keynote Speaker at a corporate event, or enabling your staff to ensure your message gains premium ‘top of mind’ recall, your Brand can be indelibly planted in the psyches of an audience.  (NB: ‘Top Of Mind’ is also known as ‘Mind Share’.)

I motivate, educate and extrapolate, often working with shoestring budgets to develop alternative means of achieving outcomes. Using a proven method to reach into the minds of an audience, you and your brand can become instantly recognized and more importantly, welcomed.

I will give you my secrets from Live, TV, Radio and Internet experience over 25 years.

With a background in guest speaking where the client pays me to ‘brand’ the audience with their message, (and where the audience has ‘heard it all before’) I’ve had to create unconventional ways of drilling down through cultures of corporations and government departments, to achieve my clients’ goals.

As a result, I’ve had the luxury of working with people who are the best at what they do, – in the world. – In essence, they are their brand.

Experience is my ‘education’ and only success spells ‘graduation’ in an environment where I have managed to:

  • become the face of Toyota on TV and print across Western Australia for over 10 years, (we took Toyota to Number 1 above Ford and GMH for the first time within the first 18 months)
  • was hired by Pfizer Pharmaceuticals to mesmerize the medical fraternity (Pfizer experienced its greatest exponential growth of product sales for any territory anywhere in the world within its 100 years plus history)
  • and sold soda pop to the Saudis. (Pepsi)

Use the Media

I’ve used National TV News, television, radio, press, the internet, even the Olympics to create maximum awareness for clients. Properly managed and by feeding the right information at the right time to the ‘right’ people, you can saturate your market without ‘advertising’ and gain complete coverage to reach all people.

Apart from this, I have access to the world’s best web whizzes who guarantee results for you on the net.

How to Piggyback

What is ‘Piggyback’? It’s a term I use to describe a form of extended marketing. It’s a strategy to generate direct and indirect markets for your brand, by making it an indispensable component of another brand’s success. Delivering opportunities for others to become more successful in their markets by using your product or service will keep them as customers and advocates of you.

It’s a good way to start to ‘own’ your market.

Own Your Market

Even if you are the best, are you perceived as the best?

You should know your industry well, however closeness to our focus often prevents us seeing what the majority sees, or thinks they see.

Using techniques I’ve honed over the years presenting as a ‘tailor made’ keynote speaker for all number of industries and clients, I will suggest ways to quickly create the right perception, open doors and ‘own’ your market.

I can also help you and your team to develop a keener peripheral view with your business and find the secret of self-motivation. Coupled with direction to assist you present your message effectively, you will see the difference in profit margins.

You have all the qualities needed to be the best in what really matters to the market.

I can help you realize what that is, and ‘own’ your market.

Save Time & $$$

- By Working Smarter, Not Harder!

I hijack headlines, conquer conventions and purloin publicity without spending an extra cent.

When it comes to inventive ways to seize opportunities, plan strategies that succeed, even using my brand of legitimate guerilla marketing, -

I know what works, how it works and how to do it.

I do it for my clients. And I can do it for you, – and with you.

Better still, – I can show you how to do it for yourself!

Subscribe for $1,000 per year and I will personally assist you to navigate your course, suggest strategies and offer options that are based on unchanging human nature.

Phone me on +61 (4) 1617-3711

Or Email me:   Chris@ChrisDeHavilland.com

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